Care Services


Before he arrived at Geisinger in 2016, Jaewon Ryu, an emergency medicine medical doctor with a law diploma, held a raft of management roles in health care, insurance, and government, together with Kaiser Permanente, Humana, and the Centers for Medicare and Medicaid Services. He joined the Pennsylvania-based fitness machine as a govt vice president and leader clinical officer. This December, he became a period in-between president and leader executive officer while its former CEO David Feinberg headed to Google to steer its fitness care approach.


Geisinger is enormous — it has thirteen hospital campuses, studies centers, a medical college, and a commercial fitness plan — and is famously revolutionary. Its fine-exercise methods were broadly adopted, and it’s far spearheading indeed one of the world’s most significant DNA-based precision-health initiatives. So it’s little wonder that Geisinger is a pioneer in another region, referred to as centers of excellence (COE) destination-care programs. In these preparations, employers and Walmart, Lowe’s, and McKesson fly personnel to choose CEOs for complex care — with fantastic results. HBR’s Gardiner Morse spoke with Dr. Ryu about the advantages and challenges for vendors embarking on COE packages and their implications for each employer and insurer. Following are edited excerpts from their communique.

Why is Geisinger undertaking these arrangements with employers to fly their personnel in for care? Partly, it’s about growth. Being a vacation spot-care company for Walmart allows us to reach a patient population that isn’t already getting its care inside Geisinger and is beyond our outside. So it’s an excellent way to enlarge the scope and attain what we’re doing. But it also aligns virtually nicely with how we deliver care. We’re huge believers in growing excellent practice protocols and designing workflows to supply them. We have evolved care protocols for many clinical eventualities, along with regions like cardiac surgery, spine surgical treatment, persistent obstructive pulmonary sickness, diabetes control, and many others, and they yield a high-quality aggregate of quality and affected person experience.

Duane Simpson

Internet fan. Zombie aficionado. Infuriatingly humble problem solver. Alcohol enthusiast. Spent several months exporting UFOs in Jacksonville, FL. A real dynamo when it comes to exporting gravy in Tampa, FL. Spent 2001-2004 implementing saliva in Edison, NJ. Had moderate success getting my feet wet with junk food on Wall Street. Practiced in the art of building Virgin Mary figurines in Tampa, FL. Practiced in the art of marketing Roombas in Phoenix, AZ.

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